We’ve worked with several clients that hired an online service to design their logo and branding for them…way back when. It served its purpose, was good for a time, but as their businesses grew, they realized that they never made a proper investment in their company. When they started their business, they chose to “cheap-out” (their words) and get the job done by amateurs. (more…)
Sometime in February, Twitter released a new layout to a select hundred users to try out their new layout. Slowly but surely, more users are upgrading. Have you?
Character study for Frannie’s Goodie Shop
Branding is essential for any product, service or business interested in growing. One of the primary goals of any branding strategy is to establish and maintain an identity and connection with the target audience. There are so many ways you can create a brand’s identity. Naming, tag lines, logos, advertisement and even: having a brand character! Do you think your brand could benefit from using a character? (more…)
If you’re seriously considering creating a start-up business, there will be more involved than simply creating a good looking website. Before you start to work on your business and website, sit down and think about how you’re going to go about branding your company and really making it stand out. (more…)