Sometimes I use the term “business branding” like everyone knows what I’m talking about…that’s not always the case. Some people picture cattle getting seared when they hear the term “branding”. I throw that term around like it’s a household name—clearly it’s not. Not everyone knows that Madison Avenue lingo. (more…)
Getting people to visit and stay on your website can pose quite the challenge. Your website graphics can either invite your visitor in–or turn them off immediately. I prefer clean simple website graphics that quickly communicate who we are and what we do for whom. (more…)
Don’t be fooled into thinking you can “cheap out” on your website. Website design and development is a vital piece for any business and often a struggle for small companies.
I got a call yesterday from a couple that owns a dog training business. They told me how they went to visit their current website, (more…)
Custom logos are always drawn in vector art. What is vector art? It is art that was drawn in a program like Adobe Illustrator CS6, using a series of tools to create straight and curved lines. Graphic designers use these programs and tools to hand draw typography and illustrations for print and digital use, thus creating a custom logo design. (more…)
A fun day was had at the CORNucopia in Sleepy Hollow,NY. Now that my children are a bit older, we seldom take adventures to educational/fun events in the area the way we used to. Yesterday was different. We went to the CORNucopia, Hudson Valley’s first corn festival at Philipsburg Manor in Sleepy Hollow, NY. What a great event. (more…)