It was the chance of a lifetime. I was working at a high-profile branding agency in NYC when the account came in. The Pepsi-Cola Company, was interested in a full redesign of their flagship identity, positioning it and it’s brand as a dynamic, trendsetting image that would set it apart from the competition on a worldwide basis. (more…)
*Recent Press Release Found in Hudson Valley Editorials*
Digital Content Specialist Joins Hudson Valley Graphic Design Firm
January 12, 2017— Award winning branding agency Hudson Valley Graphic Design based in Croton on Hudson recently appointed Stephen Crociata as Digital Content Specialist in charge of managing clients’ digital media accounts, digital media training, and assisting in marketing strategy creation and social media implementation. Crociata, a resident of Cortlandt Manor is a self-taught specialist in digital content, first working in the field professionally eight years ago at the age of 18, and since building his expertise in digital media, blogging, email marketing, and analytics.
The Olympic games have brought on a great deal of attention but not because of the games or the athletes. Much of the opinions have been on the conditions throughout Rio. Now as the Olympics have officially begun, as more eyes and ears will be on the events, the question becomes…but how will these games be remembered? The answer to that may rely on social media.
Working with nonprofits has been both an uplifting experience and a fantastic challenge for Hudson Valley Graphic Design. Unlike businesses who drive on sales, nonprofits run business on a message and a mission. Different formulas of business means a different way to promote the business. Here are five social media benefits for nonprofit organizations to successfully spread their message.